Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors


Precision Advocacy is about bringing a strategic approach advocating for Atopic Dermatitis, to engaging stake holders, influence change and getting the right message across effectively, every time.

  1. Get specific about who you need to reach. Name the stake holder groups and understand how to effectively engage with patients, payers and prescribers about Atopic Dermatitis.
  2. Uncover the story that sits at the heart of your messaging.
  3. Develop the different types of content that people relate to and act on – and learn the best platform for each.
  4. Define the key narratives people associate with while making exciting or interesting to be involved with your efforts. Learn to keep it simple but surprising.

This is all possible with our new ADvocacy course on 7 August 2024.

This is a FREE, online workshop to anyone living with AD and who wants to advocate for change in South Africa. Apply to be a participant. Seats are limited, apply to avoid disappointment!

Together, we can achieving tangible results in peer support, public awareness, and medical aid support.

Advocacy Agenda